How Flipboard's new Surf app lets you merge social feeds, YouTube, and RSS to escape the algorithm - finally
Summary
Business Home Business Social Media How Flipboard's new Surf app lets you merge social feeds, YouTube, and RSS to escape the algorithm - finally At last, I can use one app to find my favorite podcasts, channels, publications, and more. Surf combines social networks with text, video, and audio feeds. Also: A Meta-powered investment scam is spreading across 25 countries - how to spot (and avoid) it After a year in beta, its new Android app and website, Surf , go beyond simple news aggregation to incorporate content from social networking protocols like ActivityPub, AT Protocol, and good old Real Simple Syndication (RSS), enabling you to craft custom feeds blending posts and blogs from social networks such as Mastodon, Bluesky, and Threads. The last story I can find about it now is one I wrote about how you could read RSS feeds after Google shut down Google Reader in 2013 .
Business Home Business Social Media How Flipboard's new Surf app lets you merge social feeds, YouTube, and RSS to escape the algorithm - finally At last, I can use one app to find my favorite podcasts, channels, publications, and more. Surf combines social networks with text, video, and audio feeds. Also: A Meta-powered investment scam is spreading across 25 countries - how to spot (and avoid) it After a year in beta, its new Android app and website, Surf , go beyond simple news aggregation to incorporate content from social networking protocols like ActivityPub, AT Protocol, and good old Real Simple Syndication (RSS), enabling you to craft custom feeds blending posts and blogs from social networks such as Mastodon, Bluesky, and Threads. The last story I can find about it now is one I wrote about how you could read RSS feeds after Google shut down Google Reader in 2013 .
## Article Content
Business
Home
Business
Social Media
How Flipboard's new Surf app lets you merge social feeds, YouTube, and RSS to escape the algorithm - finally
At last, I can use one app to find my favorite podcasts, channels, publications, and more.
Written by
Steven Vaughan-Nichols,
Senior Contributing Editor
Senior Contributing Editor
April 3, 2026 at 7:24 a.m. PT
Elyse Betters Picaro / ZDNET
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ZDNET's key takeaways
Can a new social network make it? Flipboard Surf has a shot.
Surf combines social networks with text, video, and audio feeds.
Think of Surf as the anti-algorithm, anti-AI-slop social network.
I'll give
, the
once-popular tablet news aggregator site
, credit for chutzpah.
Also:
A Meta-powered investment scam is spreading across 25 countries - how to spot (and avoid) it
After a year in beta, its new Android app and website,
Surf
, go beyond simple news aggregation to incorporate content from social networking protocols like ActivityPub, AT Protocol, and good old Real Simple Syndication (RSS), enabling you to craft custom feeds blending posts and blogs from social networks such as Mastodon, Bluesky, and Threads.
But, wait, there's more
Surf also lets you blend in podcasts and YouTube channels, making it a one-stop shop for your web reading, listening, and viewing.
As Mike McCue, Flipboard and Surf's CEO, explained in a statement, Surf's mission is to
help "podcasters, creators, and publications build communities
around their work and control the experience, including the algorithm. Rather than starting a community from scratch, creators can use social websites to easily bring together the people and conversations that are already happening around their podcasts, videos, and newsletters across the social web."
Also:
Why Moltbook's social media platform for AI agents scares me
That's all well and good for content creators, but what about you? Surf gives you "feed builders" with tools for topical filtering and moderation, so you can customize your feed to meet your needs. So, for example, if you want to create a personalized baseball, music, or political feed, you can do that. You can then share your feed with friends using hashtags.
Also:
How to delete your social media accounts and internet data
For instance, I set up #sjvntechcoverage, which shows you all my recently written stories or stories I'm mentioned in. It's not perfect. Using that hashtag just shows you the title of my stories; you'll need to click through and then click another link to get to the tale.
On the flip side, you can exclude unwanted profiles or hashtags.
Hanging ten with Flipboard Surf
sjvn
Do people want this?
The point of all this, according to McCue, is that Surf is a response to siloed networks. Instead of being stuck with whatever an algorithm wants to show you, Surf has been developed over the last two years to unify fractured online conversations and prioritize user-designed experiences over being forced to consume algorithmic content from a firehose of preselected content.
I like this idea a lot. However, I'm not convinced that's what people really want. For example, while I'm an enthusiastic Mastodon and Bluesky user, both social networks lag far behind Facebook and Twitter/X.
Also:
Stop accidentally sharing AI videos - 6 ways to tell real from fake before it's too late
I'm also still an RSS user, but there are few of us around these days.
Back in the 2000s, for example, ZDNET covered RSS fairly often. The last story I can find about it now is one I wrote about
how you could read RSS feeds
after
Google shut down Google Reader in 2013
. Of the three RSS readers I recommended, one is now gone. Today, if you want a pure RSS reader, I recommend
Feedly
,
Inoreader
, and
NewsBlur
.
Sick of AI slop? Surf is for you
Personally, while I find Surf compelling, it's not up to me. It's up to you. That said, I'll also note that another recent social network, the
revival of Digg that I liked
, met an
ignoble end when it was overwhelmed by AI slop bots
.
Also:
How to spot an AI image: 6 telltale signs it's fake - and my go-to free detectors
By design, Surf doesn't look like it will face a similar fate.
AI slop, as Facebook readers are increasingly finding, is everywhere.
Indeed,
many people like slop
. Surf is meant for those who are sick of slop.
Are there enough folks who like real content for Surf to be successful? We'll soon find out.
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---
## Expert Analysis
### Merits
N/A
### Areas for Consideration
N/A
### Implications
- The last story I can find about it now is one I wrote about how you could read RSS feeds after Google shut down Google Reader in 2013 .
- Also: How to spot an AI image: 6 telltale signs it's fake - and my go-to free detectors By design, Surf doesn't look like it will face a similar fate.
### Expert Commentary
This article covers surf, social, rss topics. Readability: Flesch-Kincaid grade 0.0. Word count: 955.
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